Introducing the Vibrant Lipstick Families of Colour Riche: Reds, Berries, Pinks, and Nudes. Elevate your look with bold red lipstick, vibrant mauve, bright pink, or your-lips-but-better nude shades.

Our Moisturizing Lipstick Formula combines 75% caring ingredients like Argan Oil and Vitamin E, smoothing your lips with just one coat for a long-lasting, soft, and moisturized look that doesn't smudge, smear, or feather.

To achieve the ultimate lip makeup look, start by applying the lipstick at the center of your upper lip, working outward to the edges and following the natural contour of your mouth. Then, glide the lipstick across your bottom lip. With 52 shades available, pair your favorite lipstick with the Colour Riche Lip Liner for a flawless finish.

At L'Oreal Paris, we believe you're worth it. Our full line of makeup, including foundations, concealers, highlighters, brow pencils, eyeshadow palettes, and much more, empowers you to create the look you want. As a leading total beauty care company based in Paris, we offer innovative products and unique expertise from our beauty experts in makeup, skincare, haircare, styling, and hair color.

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